Category: Blog


  • Josplay Rise Fund Made My Dream of Working With Amin Virani a Reality – Kiria

    Kiria has always shown passion and determination in promoting his music across the world. For the Nairobi based Afro Fusion artist, turning his big music dreams into reality required more than just passion; it demanded the funding, mentorship, and strong networks he didn’t have. Kiria spoke with the Josplay Rise Fund crew regarding how winning…

  • Post-Release Marketing: How to Keep Your Music Alive on Josplay

    Before the drop of a new single, indie artists put weeks, sometimes months into snippets, pre-saves, and countdowns just to build momentum, only to go silent with their post release marketing weeks after the music finally drops. The excitement around your release shouldn’t fade the second it drops. Treating release day like the finish line…

  • Winning the Rise Fund Is Just the Beginning: How Artists Can Turn Funding Into Long-Term Career Growth

    Winning the Rise Fund is a major achievement. But for an independent artist, the real opportunity begins after the money arrives. Funding can help you create music, produce content or execute a campaign. But what you do with the momentum afterwards determines whether that one opportunity becomes the foundation for the next. At Josplay, we…

  • Can Real-Time Fan Engagement Grow African Indie Music?

    As an artist, connecting with fans does more than just brighten their day. A genuine music connection leaves a lasting impact on your listeners, but prioritizing fan engagement and fostering strong relationships with them is essential for growing and sustaining your music career. At Josplay, fan engagement is treated as a vital engine for artist…

  • AI Music On Josplay

    AI Music On Josplay

    AI illustrates how music production has been reshaped by technological advancements. There was a time when listening to a performance required being physically present, with no saved audio and no rewinds. Today, a track can go from an initial idea to a global release in just a few hours. Music creation and production standards have…

  • Music Download Trends: Africa’s Shift To Streaming​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​

    Music download sites once dominated the industry. However, music consumption has changed massively over the past decade. In the early 2010s, whenever you heard the latest song on the radio or at a party, your first move was likely to head straight to a search engine. For a long time, finding a dedicated music download…

  • Josplay’s Artist Guide: Frequently Asked Questions

    This Josplay guide answers common questions to help you easily set up your profile, distribute your music, and build your audience on our platform. What is a Josplay Artist Account? It is your personal homepage on our platform. It lets you manage your brand presence and public profile. From your dashboard, you can: Write and…

  • How to Pitch to Josplay Editorial: A Step-by-Step Guide

    Use the Josplay editorial pitch form to submit your music for editorial playlist placements, playlist covers, or artist spotlights. Before opening the form, ensure your song has already been distributed via the artist.josplay.com or an authorized partner distributor. If you’re not yet registered, sign up to set up your artist profile Note: Submit only ONE…

  • Understanding Josplay Editorial Playlist

    Josplay Editorial Playlists are human-curated music collections created to preserve the rich diversity of African music. Handpicked by our team of musicologists rather than algorithms, they categorise tracks by specific sub-genres, moods, and regional origins.  For African artists, this intentional approach ensures you are accurately discovered by dedicated fans who prioritize culturally rich music, ultimately…

  • Josplay Curator: How to Dial in Your Perfect Mood for African Music

    African music is vast and has a wide diversity of rhythm. Finding the perfect song for your mood shouldn’t feel like a chore. In the music streaming industry, users often feel overwhelmed by an endless wall of song options, especially when they’re just trying to find a playlist that matches their current mood. To address…